Websites & Funnels
Service Area Expansion Sites
Launch city- and neighborhood-specific pages that rank locally, match searcher intent, and convert visitors into booked jobs—without duplicative boilerplate.
Unique content + internal links that support your core services
Conversion patterns: above‑the‑fold CTAs, trust, FAQs, and schema
Why Expansion Sites Work
Tailored copy and internal links align with city/neighborhood search queries.
Lean pages, image optimization, and schema for fast, crawlable results.
Add new areas on a cadence with human review—never thin or duplicate.
How It Works
We identify high-intent nearby cities/neighborhoods with demand and low friction.
Draft on-brand copy and sections optimized for local search and conversions.
Implement fast-loading pages with structured data and accessibility checks.
Ship, index, and improve via analytics and call tracking insights.
What You Get
SEO-ready, unique content per area (no duplicate boilerplate)
Conversion-focused layouts with clear CTAs and trust signals
Schema, internal linking, and optional map/embed components
Scalable process with human review—add areas monthly without risk
- Main Service Area hub (internal links + FAQs)
- City pages (e.g., Bellevue, Tacoma) focusing on primary services
- Neighborhood pages for high-intent sub-areas (optional)
- Core Web Vitals friendly components and image handling
- On-brand tone with area-specific proof points and CTAs
- Structured data for services and local business
Packages & Add‑ons
Launch a focused set of priority areas with content and conversion best practices.
- 5–10 area pages
- Internal linking hub
- Tracking + reports
Iterative monthly rollout with content QA and performance insights.
- New areas added monthly
- A/B headline/CTA testing
- Quarterly cleanup + interlinking
FAQs
Most clients start with 5–10 priority areas where demand and service coverage are strongest. We then expand monthly based on rankings, lead quality, and operational capacity.
No. We use a hub-and-spoke internal linking model, clear intent separation, and canonicals where appropriate to prevent cannibalization and strengthen topical coverage.
Start with city pages targeting core services and add neighborhood pages when there is clear search demand or proximity-based intent worth capturing.
Each page has unique copy, proof points, and internal links tailored to the area. We also vary FAQs, service emphasis, and calls-to-action to avoid thin or boilerplate content.
Yes. We implement Service and LocalBusiness schema where relevant and build internal links from hubs, blogs, and related services to help discovery and relevance.
Initial indexing is often within days. Early rankings can appear in 2–6 weeks, with compounding gains over 2–3 months as interlinking and content depth mature.
We provide on-brand drafts aligned to your voice and services. You can request edits, add proof points, and supply photos or reviews to strengthen local relevance.
We tailor examples, service focus, FAQs, and trust elements to the area’s context and search intent, while keeping claims accurate and location-neutral where needed.
Yes—when provided, we incorporate area-appropriate testimonials, team photos, and project images. We avoid misleading geographic claims and keep branding consistent.
Pages use lean components, optimized images, and accessible markup. We follow Core Web Vitals best practices and structure content for easy crawling.
We use clean, human-readable URLs and include pages in the sitemap. Internal links ensure discovery; optional geo elements are added where appropriate.
Yes. We add pages on a cadence with human QA for content depth and accuracy, and we measure performance before expanding into the next set of areas.
Pricing depends on volume and deliverables (copy depth, media, schema, and rollout plan). Most clients start with a fixed Starter Set and expand monthly.
A starter set can typically launch in 2–5 days depending on approvals and content inputs. Ongoing monthly expansions are scheduled to match ops capacity.
We recommend call tracking, form attribution, and page-level analytics. We monitor rankings, clicks, conversions, and lead quality to prioritize rollouts.
We refine headlines, CTAs, and internal links, add supporting content, and adjust targeting. Underperforming areas can be paused while we focus on higher ROI zones.
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